Which are we to believe? Sugar tax is killing Pepsi’s profit margins, or market share pressures with Coke? You decide.
Pepsi declined an interview request but responded with a spokesperson’s statement saying the change was due to the sugary beverages tax and that it wanted to offer “products and package sizes working families are more able to afford….We believe this will give our retail and foodservice partners the best chance to succeed in this challenging environment and will minimize the chance of product going out-of-date. Our full portfolio of beverages in all package sizes will still be available outside the city.”